Internet Marketing Assistance

Shopping Carts

I work primarily with the 1shoppingcart.com system (also known as Professional Cart Systems), but am familiar with OSCommerce, ZenCart, CubeCart, and 2Checkout.com as well.

Shopping cart services include:

• Cart setup (setting up products, pricing, cart options and gateway details)
• Maintenance (adding/removing products and updating product details and pricing)

Newsletters, E-zines and Auto-responders

Most people know what a newsletter is, and these days many people also are familiar with an e-zine. Do you know what an auto-responder is? An auto-responder is simply a message that gets automatically sent back to the sender from you. Think of your out of office replies - those are auto-responders! Auto-responders will simplify many, many things for you, particularly if you expect your prospects to contact you via the web or email.

Here are some things you can do with auto-responders.

Services in this area include:

• Creating/modifying an HTML template for your newsletter or e-zine
• Setting up mailing lists
• Creating opt-in forms for your website or blog
• Creating pop-ups or pop-unders
• Setting up broadcast messages and auto-responders
• Maintaining subscriber lists and client details

Article Submission

You are an expert in what you do and that's why people feel comfortable paying you to do it. So, everyone, regardless of their field or industry, can benefit from writing articles and submitting them to well-known, well-used article publishing warehouses like EzineArticles.com. I have seen first-hand the benefits, including:

• Increased traffic to my website
• Publishing of my articles on other people's blogs and in their e-books
• Increased awareness of my work and services

If you're not utilizing this valuable method, I suggest doing so right away!

Here are the tasks I can help you complete:

• Editing your copy
• Using the appropriate keywords
• Creating an effective Author Resource Box (where people find out more about you and click-through to your website)
• Submitting your articles

Google AdWords

Pay-per-click advertising used to be all the rage until the big guys got wind of it and made it very expensive for the little guys to use. Despite the perceived expense, it's still an extremely valuable marketing method - especially for products with high profit margins and for tangible products, like books. I suggest setting aside even a small portion of your budget to pay-per-click advertising with Google AdWords.

There are many resources available (see my internet marketing resources page) to help you create a budget-conscious, effective pay-per-click advertising campaign (and I can help you with this). If you're selling an e-book, print book, membership program or something similar, I suggest looking into this as a viable marketing method.

Google AdWords services include:

• Campaign setup and ad development
• Monitoring and reporting
• Keyword research

Google Analytics

Google Analytics is a great tool you can use to monitor who's coming to your website, how long they're staying, where they're coming from, the most viewed pages, and more. I can set up an account for you, install the necessary code and compile reports for you based on the information you're most interested in seeing.

Google Analytics services include:

• Account setup
• Installation of tracking code on web pages
• Monitoring and reporting